Almost the entire population thinks of you as a pain specialist and I’m going to prove that to you. So no matter what business you think you are in, you are really in the pain business. You may want to be in the health business but you are not. If that offends some of you feel free to stop watching this video right here.

Do you know the reason why most of you will never make money using modalities or technologies in your practice? It’s the same reason most of you rarely ever engage your patients or clients, so most leave. You get very few responses to your emails and have hardly any engagement on social media.

Understanding why people drop out of care is crucial to the success of your practice. Unfortunately, no one understands the real reason they drop out and as a result never fix the problem. Here is the only way to fix the problem.